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Mike Sweeney | May 7, 2020The Coronavirus Fallacy: Content Marketing Was Already the Answer
Learn why some B2B content marketing plans have thrived during the days of COVID-19. read more
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Yvonne Lyons | March 26, 20206 Tips for B2B Content Marketing During Coronavirus
B2B content marketers should still be creating valuable content during this crisis. But how do you do that without seeming insensitive? 6 tips here. read more
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Mike Sweeney | March 20, 2020It’s a Matter of Trust: Healthcare Content Marketing During Coronavirus
Healthcare content marketers are in uncharted territory. How to communicate effectively and sensitively with your audience and still build trust. read more
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Mike Sweeney | March 9, 20206 Innovative Healthcare Campaigns You’ll Wish You Thought Of
80% of internet users have searched for a health-related topic online. Heres how to break through the noise with quality healthcare campaigns. read more
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Yvonne Lyons | March 2, 20203 Keys to Powerful Healthcare Content
Top healthcare organizations know that recruiting and retaining patients requires marketing that sets you apart from the competition. Follow these 3 steps to create killer healthcare content. read more
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Yvonne Lyons | February 24, 20205 Compelling Ways to Tell Patient Stories
Patient stories are a crucial tool for physicians in recruiting new patients. Make your testimonials stand out from the crowd with these ideas and examples. read more
